libgit2 has two distinct requirements that were previously solved by
`git_buf`.  We require:

1. A general purpose string class that provides a number of utility APIs
   for manipulating data (eg, concatenating, truncating, etc).
2. A structure that we can use to return strings to callers that they
   can take ownership of.

By using a single class (`git_buf`) for both of these purposes, we have
confused the API to the point that refactorings are difficult and
reasoning about correctness is also difficult.

Move the utility class `git_buf` to be called `git_str`: this represents
its general purpose, as an internal string buffer class.  The name also
is an homage to Junio Hamano ("gitstr").

The public API remains `git_buf`, and has a much smaller footprint.  It
is generally only used as an "out" param with strict requirements that
follow the documentation.  (Exceptions exist for some legacy APIs to
avoid breaking callers unnecessarily.)

Utility functions exist to convert a user-specified `git_buf` to a
`git_str` so that we can call internal functions, then converting it
back again.

Update internal usage to use the `git_reference` names for constants.

Use the new object_type enumeration names within the codebase.

C++ style comment ("//") are not specified by the ISO C90 standard and
thus do not conform to it. While libgit2 aims to conform to C90, we did
not enforce it until now, which is why quite a lot of these
non-conforming comments have snuck into our codebase. Do a tree-wide
conversion of all C++ style comments to the supported C style comments
to allow us enforcing strict C90 compliance in a later commit.